AAPC Southern Regional Conference
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CONFERENCE AGENDA
Tuesday, March 18, 2025
6:00 PM - 8:00 PM
Welcome Reception
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Wednesday, March 19, 2025
8:30 AM
Registration, Breakfast & Exhibitor Networking
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9:15 AM - 10:00 AM
Southern Shifts: Decoding the 2024 Electorate
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Amanda Iovino, Pantheon Insight
John Couvillon, JMC Analytics and Polling
Kevin Akins, Impact Research
Kristine Breithaupt, Last Word Strategies
Dr. Silas Lee, Dr. Silas Lee & Associates
10:00 AM - 10:15 AM
Break & Exhibitor Networking
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10:15 AM - 11:00 AM
The Power of Authenticity: Strategies for Voter Engagement
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Tyronne Walker, Walker Strategic Solutions
Colin Rogero, Conexion
Larissa Martinez, Women's Public Leadership Network
Jen Ryan, Final Draft Communications
11:00 AM - 11:30 AM
Break & Exhibitor Networking
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11:30 AM - 12:15 PM
Insider Perspectives: Key Mayoral Contests Shaping the Region
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Michael Mule, Surge Public Affairs
Mary-Patricia Wray, Top Drawer Strategies
Fredrick Hicks, HEG, LLC
Scott Stone, Strategic Impact
Maria O. Bánjọ Esq., Fulton County Commissioner Mo Ivory
12:15 PM - 1:15 PM
Networking Luncheon
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James Carville
1:15 PM - 2:00 PM
Tech Evolution in Politics: From Gen-AI to Analytics
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Eric Wilson, Center for Campaign Innovation
Julie Sweet, American Association of Political Consultants
Maya Hutchinson, BattlegroundAI
Dr. Ron Faucheux, Clarus Research Group
Ashley Greco, Wholesale Communication
2:00 PM - 2:15 PM
Break & Exhibitor Networking
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2:15 PM - 3:00 PM
The New Essentials: Strategies to Integrate into Your Media Mix
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Adam Magnus, MPWR Media Strategies
Jay Connaughton, Innovative Politics
Lara Aulestia, 1060 Advisors
Victoria Short-Coulon, Victoria Coulon Consulting