Sharon Copeland is a Vice President at The Herald Group with deep experience building and executing advocacy and public affairs campaigns at the federal and state levels. Over her career, she has led integrated programs spanning paid media, grassroots mobilization, alliance amplification, and influencer engagement, helping organizations influence policymakers and shape complex policy debates. Sharon is known for translating data and audience insights into high-performing campaigns, earning recognition from PR News as a Digital PR Disruptor of the Year. Her work has driven award-winning campaigns recognized by the Muse creative awards, AVA Digital Awards and PR News Platinum Awards, and she regularly speaks on digital strategy, advocacy, and political advertising.