Kyle Roberts is the CEO of AdImpact, a leading media intelligence SaaS platform that tracks political, corporate, and issue advertising across linear and connected TV. He also leads Smart Media Group, a nationally recognized media buying firm. Kyle serves as the President of the American Association of Political Consultants (AAPC), where he helps set industry standards and advance best practices. With over 30 years of experience at the intersection of data, media, and politics, he has built companies known for innovation, integrity, and measurable results.